Why I’m Launching My Company Truvani
I’m embarking on something bigger than anything I’ve ever done in my life. I’m changing direction and Big Food isn’t going to know what hit them. As you know – I’ve spent the last few years being an activist. You stood by my side along with the entire Food Babe Army, a nd we helped shape a safer, more transparent food system. It’s been amazing. We’ve signed petitions. We’ve voted with our dollars. We’ve shared the truth about what’s in our food. We’ve forced some of the most iconic food brands into changing their ways. But, I’ve come to realize this isn’t how we win. As Mahatma Ghandi once said, “Be the change that you wish to see in the world.” And he’s right. We will never get a truly safe and healthy food supply by simply demanding that Big Food change. And that’s why I decided to go head-to-head with Big Food. It’s a new direction, but it’s the right move. Here’s how I plan to fight the food and chemical industries in 2018: The food industry has treated us like idiots fo